Event: Modus PR Press Day

Modus PR look after several brands that I like and/or am curious about - including Stila, Moroccan Oil, Cover FX and L'Occitane. A week or so ago, I was invited to their press day which I was quite keen on attending as it was my first event with them and I wanted to see what they were all about!



The first brand that caught my eye was Moroccan Oil. Now I know their hair oils and masks are raved about, but knowing my luck with popular hair items, I'm relatively skeptical about whether they'd work on me. I did get a waft of the hairspray though, and it smelt really sweet and lovely! The brushes you see above also look excellent - they have a compartment at the bottom with a little toothpick-like thing that you can use to separate your hair, so no need for a separate comb!


Windle & Moodie were there, and I was lucky enough to get my hair done by Michael with their innovative revolving curlers - absolutely mind-boggling but cool products! My curls were in for a really long time (kudos to WAM and the Moroccan Oil hair spray!), and the product seems to run really smoothly (no jerkiness or tugging) and well-made, and generally luxurious. You can see them in action here, they're really cool to watch so I'd definitely recommend a peek.

They don't actually cost too much compared to other salon electricals at about £75. It has auto-shut off which may be handy for us forgetfuls out there, and there's also a heat-detecting band at the tip that will tell you if the iron is hot or not. A very thought-through and clever product. For the 2 larger sizes, I felt if you already have a good curler, these aren't a must, but if you don't, I think these would be an excellent investment. I think their real strength is in the tiny curler you see up top - I do love my small curls, and you wont find something as tiny as that in many places!


REN isn't a brand I know a lot about, so it was fun to hear about what they have to offer. Their Moroccan Rose body oil smells DIVINE so I've definitely got my eye on that for a treat! This is a brand I felt I want to do more research on, and put on my 'to consider' list when I run out of body or skincare products :)


I'm a complete L'Occitane Shea Butter handcream convert, so I have recently become intrigued by this brand, and have since stopped by their Canary Wharf shop and looked around at their other products. However, their special ranges like these don't quite intrigue me as much as their core range - not quite sure why, I feel it deviates a bit from their image? However, I thought the lipgloss/perfume roll-on you see at the bottom is an absolutely genius idea! What are the two things you always need to top-up on when you go out? Perfume and lipgloss - DURRRR! Genius.


How many times have I googled 'water-based foundation' and came up with Cover FX's Water-based Foundation? I had a little swatch and it felt really thick and high coverage, so I was surprised it was water-based! At a whopping £37, it's not cheap, but one I'd like to try at some point. They also had little brochures which had a foundation colour guide which I think is always a good move for companies.

Sadly there was no one there at the counter when I was there, but those little pots in the photos really intrigued me - foundation/concealer/loose powder in one compact? If it is, I'm there. Their emphasis on base really draws me in, and they have sets of smaller-sized products you can buy, which are tailored for different purposes - Acne & Concealing kit is the one I'm keen on!


I think my favourite stand of the day had to be Stila. I was shown around by their MUA, Martin Carter  who is an absolute legend! He is so passionate about make-up, and walked me through each product, why it was made, what it does and why it's brilliant. Did I mention he also took out all the lip glazes you see above, just so I can get a cool picture for you guys? Yeah, he's that awesome.


These are some of Stila's new base products - their star being the One Step Primer you see in the middle, which brightens, evens out and smoothes your skin. It was used in London Fashion Week and apparently made their skin glow and make up last the whole time for the models. The two on the side are illuminators, and the line in the back is their mixture of primer and foundation, which Martin told me has a pretty big range.


And they also come in powder form - how cool is that? You swivel the clear wheel, which dispenses the right amount of product  to dip your brush in :)


Who could forget the Convertible Colours that I'm so obsessed with? The bright pans on the left are blushes that adjust to your skin's pH levels :)


The BB cream caught me by surprise. I swatched it on the back of my hand, and the instant brightness and coverage was phenomenal! Very impressed. At the moment it only comes in one shade which is a bit of a shame, but he did say they are hoping to expand the shade range after they gauge how people like the formula - cannot wait.

All in all, a fantastic time was had. I was shown around by Martha, who was such a lovely host and a pleasure to finally meet! As you can see, Modus PR have some exciting clients that I knew little or nothing about, which made this the perfect event in my eyes! My favourite thing about going to events is to learn more about the brand and really understand what they're about - very different from reading reviews or going to a counter at a store! So hopefully you got a taste of that through this post :)

Hope you are all having a great Easter Sunday! :)

<3yu
*PR Event

Comments

  1. That stila primer looks exciting... Am on the lookout to replace benefit's POREfessional x

    ReplyDelete
    Replies
    1. I've heard a lot about that, was it any good? :) Yea the primer does look pretty good, I'm hoping to do more research into it myself! :)

      Delete
  2. Fab post Yu - i enjoyed seeing and reading all the snippets of info on diff brands! :) xxx

    ReplyDelete
  3. Of all the brands, Stila was the one that most caught my eyei n this post. I really need to try that primer...and maybe a palette.

    ReplyDelete
    Replies
    1. They just drew me in too! :D Hope you like the primer if you try it :)

      Delete
  4. This looks fab, I really want to try the one step primer, it sounds amazing!

    Maria xxx

    ReplyDelete
    Replies
    1. So do I! I need to do more research into it :D

      Delete
  5. Hello! I just found your blog and I think it's AMAZING! The pics are great and I can see that You really like what you do here! I love people with great ideas, like you!
    Your blog is inspiring! I will follow you!
    xoxo

    http://nikandpic.blogspot.com/

    ReplyDelete
  6. wow the event looks amazing! you're very lucky!

    ReplyDelete
  7. http://www.barbastela.blogspot.com.es/

    ReplyDelete
  8. wow looks like an amazing event! I love REN Rose Otto - especially the bath oil x

    ReplyDelete

Post a Comment

Popular Posts